Digital Agriculture Practices and Innovative Product Development Strategies: Digital Agriculture Practices

Önder Kabaş

doi:10.56177/12icmie2025.125

Authors

Önder Kabaş Akdeniz University https://orcid.org/0000-0003-0703-4804

DOI:

https://doi.org/10.56177/12icmie2025.125

Keywords:

UAV, sensor, yield, quality, precision

Abstract

In recent years, digitization in the agricultural sector has made production processes more efficient, sustainable, and traceable. Tools such as IoT-based sensors, AI-powered decision support systems, UAV, and satellite technologies play an important role in the digital transformation of agriculture. This study examines the implementation of digital agriculture technologies, their impact on the sector, and innovative product development strategies. Case studies of digital agriculture applications developed in countries such as Türkiye, Italy, Spain, and Australia are being conducted, and the impact of these applications on water conservation, increased yield, product quality, and sustainability is being evaluated. Additionally, solutions are proposed to address challenges encountered in digital agriculture applications, such as digital skill gaps, inadequate rural internet infrastructure, and data ownership issues. The study's findings highlight that digital agriculture offers significant opportunities for sustainable development and economic growth, emphasizing the importance of user participation, field testing, and open data platforms in innovative product development processes.

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Digital Agriculture Practices and Innovative Product Development Strategies